Thursday, September 13, 2007


reputation management in hospitality and tourism

The Internet makes access to information easier. From the supplier's point of view this has both pros and cons. One of the cons is the issue of control--what information is available? Search engine results and comments about companies on social networking sites are but two examples of information that isn't under the control of the supplier. Recently two different takes on this issue have appeared in the press:

A number of research opportunities are suggested by these issues.

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