Wednesday, October 18, 2006


Iceland, whaling, and destination image

Iceland announced that it will begin commercial whaling. That brings to three the number of nations that are taking whale--Japan, which harvests whales under the guise of "scientific study," Norway, which has refused to join in the international ban on commerical whaling, and now Iceland.,23739,20606419-953,00.html

In the linked story there is an interesting comment about the relative value of whale watching versus whale harvesting.

One may also wonder about the impact, if any, this event has on the image of Iceland as a tourist destination. They are positioning whaling as part of responsible, sustainable resource management--but how will that fit in their efforts to position Iceland as an eco-tourism destination?

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